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Goin’ Mobile

June 9th, 2015 at 2:34 pm

hepapp

Are the days of the desktop computer numbered? Are we looking at another paradigm shift in communication hardware usage? Well, if recent statistics from Smart Insights are any barometer then we are definitely heading in that direction.

See if you can wrap your head around these figures. There are approximately 1.9 billion mobile products users worldwide and climbing. Desktop use is showing signs of plateauing and is holding steady at about 1.7 billion!

Smart Insights also says that the most popular devices used to search the internet are 1. PC or laptops and 2. smartphones. Their usage is at 91% and 80% respectively. The smartwatch, which just got out of the gate is checking in at just 9% usage.

The PewResearchCenter says smartphone use in 2015 is staggeringly high in the U.S. Almost two-thirds of Americans are smartphone owners and for about 19% of them it’s their main way of getting online. For the age group 18 to 29, the smartphone is practically their only access to the worldwide web. That demographic usually leads change in technology use as they are the most often the consumers that aren’t afraid of trying something new and spreading the word if they like it.

Take a look around you. Smartphones are everywhere and being used more and more to communicate, inform and educate. That means content creators have to ensure that what looks good on a PC also presents itself well on the smartphone and tablet.

Will we see the day that content providers will be creating for the smartwatch platform exclusively?  I doubt it.

But time will tell!

Kirk out.